{"id":3534,"date":"2023-10-17T18:35:30","date_gmt":"2023-10-17T18:35:30","guid":{"rendered":"https:\/\/carv.design\/en\/?p=3534"},"modified":"2024-06-12T12:20:15","modified_gmt":"2024-06-12T12:20:15","slug":"vila-do-sorvete-identidade-visual","status":"publish","type":"post","link":"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/","title":{"rendered":"Vila do Sorvete – Visual Identity"},"content":{"rendered":"\t\t
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Vila do Sorvete<\/h3>

\n\t\t\t\t\t\tSorveteria Artesanal\n\t\t\t\t\t<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Location: Rio de Janeiro – Brazil
Year: 2023<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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“The trendiest (and tastiest) ice cream shop in your area.”<\/p>

Vila do Sorvete is an artisanal ice cream shop with physical stores throughout Rio de Janeiro, delivery service, and a significant presence on social media and in inspiration profiles for ice cream shops and gelaterias in Brazil.<\/p>

The brand’s proposal is to be youthful, delicate, and Instagrammable, connecting with its audience’s profile and sparking a desire not only to eat but to enjoy, comment, and share with friends, creating an experience for its customers.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Concept<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Created in collaboration with the owner of the company, it was developed with a dynamic visual language. We focused on elements to create a colorful, fun, and highly versatile brand.
We designed the entire visual identity (elements, icons, and patterns), printed and digital menus, packaging, social media content, and developed the brand’s visual identity manual within a universe that caters to diverse audiences (from children to young adults) and delivers a modern, trendy proposal for social media.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tbrandbook<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tver instagram<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Need a project?<\/h3>\t\t\t\t
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Let's book a meeting with our team<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tbook a meeting<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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More Projects<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Vila do Sorvete Sorveteria Artesanal Location: Rio de Janeiro – Brazil Year: 2023 “The trendiest (and tastiest) ice cream shop in your area.” Vila do Sorvete is an artisanal ice cream shop with physical stores throughout Rio de Janeiro, delivery service, and a significant presence on social media and in inspiration profiles for ice cream […]<\/p>\n","protected":false},"author":1,"featured_media":1637,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[12],"tags":[],"class_list":["post-3534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-identidade-visual","entry","has-media"],"yoast_head":"\nVila do Sorvete - Visual Identity - carv.design US<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vila do Sorvete Identidade Visual\" \/>\n<meta property=\"og:description\" content=\"Vila do Sorvete Sorveteria Artesanal Location: Rio de Janeiro – Brazil Year: 2023 “The trendiest (and tastiest) ice cream shop in your area.” Vila do Sorvete is an artisanal ice cream shop with physical stores throughout Rio de Janeiro, delivery service, and a significant presence on social media and in inspiration profiles for ice cream […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/\" \/>\n<meta property=\"og:site_name\" content=\"carv.design US\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/carv.designlab\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-17T18:35:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-12T12:20:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/carv.design\/en\/wp-content\/uploads\/2022\/11\/Vila-do-Sorvete-Identidade-Visual-Social-Media-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1620\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"carv\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Vila do Sorvete Identidade Visual\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/carv.design\/en\/wp-content\/uploads\/2022\/11\/Vila-do-Sorvete-Identidade-Visual-Social-Media-2.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"carv\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/\"},\"author\":{\"name\":\"carv\",\"@id\":\"https:\/\/carv.design\/en\/#\/schema\/person\/d02bfa0e7620bfdc6fdbc5f682df47cf\"},\"headline\":\"Vila do Sorvete – Visual Identity\",\"datePublished\":\"2023-10-17T18:35:30+00:00\",\"dateModified\":\"2024-06-12T12:20:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/\"},\"wordCount\":243,\"publisher\":{\"@id\":\"https:\/\/carv.design\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/carv.design\/en\/wp-content\/uploads\/2022\/11\/Vila-do-Sorvete-Identidade-Visual-Social-Media-2.jpg\",\"articleSection\":[\"Identidade Visual\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/\",\"url\":\"https:\/\/carv.design\/en\/vila-do-sorvete-identidade-visual\/\",\"name\":\"Vila do Sorvete - 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