{"id":3496,"date":"2023-10-17T18:19:32","date_gmt":"2023-10-17T18:19:32","guid":{"rendered":"https:\/\/carv.design\/en\/?p=3496"},"modified":"2024-06-12T19:00:28","modified_gmt":"2024-06-12T19:00:28","slug":"abrealas-identidade-visual","status":"publish","type":"post","link":"https:\/\/carv.design\/en\/abrealas-identidade-visual\/","title":{"rendered":"AbreAlas – Visual Identity"},"content":{"rendered":"\t\t
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AbreAlas<\/h3>

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Location: S\u00e3o Paulo – Brazil
Year: 2022<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Operated by a group with over 15 years in the technology, IT, and gaming market, Abre Alas was developed to be an e-commerce platform for products and to represent the youthful, modern, and digital approach that the sector advocates.<\/p>

Based on the briefing, we created the identity with a digital typeface, evoking technology, and interconnected the letters to represent the connectivity within the digital universe of its segment. The vibrant colors set the tone for youthfulness and modernity, reminiscent of major minimalist platforms like Google, Microsoft, and Apple.<\/p>

In addition to the brand’s visual identity manual, we developed graphic materials (business cards) and digital layouts for the website.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tbrandbook<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Need a project?<\/h3>\t\t\t\t
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Let's book a meeting with our team<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tbook a meeting<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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More Projects<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

AbreAlas e-commerce Location: S\u00e3o Paulo – Brazil Year: 2022 Operated by a group with over 15 years in the technology, IT, and gaming market, Abre Alas was developed to be an e-commerce platform for products and to represent the youthful, modern, and digital approach that the sector advocates. Based on the briefing, we created the […]<\/p>\n","protected":false},"author":1,"featured_media":1322,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[12],"tags":[],"class_list":["post-3496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-identidade-visual","entry","has-media"],"yoast_head":"\nAbreAlas - Visual Identity - carv.design US<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AbreAlas Identidade Visual\" \/>\n<meta property=\"og:description\" content=\"AbreAlas e-commerce Location: S\u00e3o Paulo – Brazil Year: 2022 Operated by a group with over 15 years in the technology, IT, and gaming market, Abre Alas was developed to be an e-commerce platform for products and to represent the youthful, modern, and digital approach that the sector advocates. Based on the briefing, we created the […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/\" \/>\n<meta property=\"og:site_name\" content=\"carv.design US\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/carv.designlab\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-17T18:19:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-12T19:00:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/carv.design\/en\/wp-content\/uploads\/2022\/09\/Abre-Alas-Identidade-Visual-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"carv\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"AbreAlas Identidade Visual\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/carv.design\/en\/wp-content\/uploads\/2022\/09\/Abre-Alas-Identidade-Visual-4.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"carv\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/\"},\"author\":{\"name\":\"carv\",\"@id\":\"https:\/\/carv.design\/en\/#\/schema\/person\/d02bfa0e7620bfdc6fdbc5f682df47cf\"},\"headline\":\"AbreAlas – Visual Identity\",\"datePublished\":\"2023-10-17T18:19:32+00:00\",\"dateModified\":\"2024-06-12T19:00:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/\"},\"wordCount\":186,\"publisher\":{\"@id\":\"https:\/\/carv.design\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/carv.design\/en\/wp-content\/uploads\/2022\/09\/Abre-Alas-Identidade-Visual-4.jpg\",\"articleSection\":[\"Identidade Visual\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/\",\"url\":\"https:\/\/carv.design\/en\/abrealas-identidade-visual\/\",\"name\":\"AbreAlas - 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